37
Fashion Jobs
ZALANDO
Head of Engineering - Emerging Propositions
Permanent · HELSINKI
ZALANDO
Engineering Manager - Emerging Propositions
Permanent · HELSINKI
JACK & JONES
Apulaismyymäläpäällikkö Jack & Jones Vantaa Jumbo
Permanent · VANTAA
MUJI
Myyjä Kodin Sisustuksen Osastolle
Permanent · HELSINKI
ZARA
Sale Assistant
Permanent · TAMPERE
HENKEL
Territory Sales Engineer
Permanent · VANTAA
ZALANDO
Backend Engineer (Scala) - Partner Tech
Permanent · HELSINKI
ARKET
Sales Advisor 10-20 Hours - Temporary Until End of September 2024
Fixed-term · HELSINKI
ARKET
Sales Advisor 20 Hours - Temporary Until End of September 2024
Fixed-term · HELSINKI
VERO MODA
Myyjä Vero Moda Pori Puuvilla Ekstratyöntekijä
Permanent · PORI
ZARA
Fixed Term Contract - 16h
Fixed-term · TURKU
RITUALS
Sales Advisor - Åland - Mariehamn
Permanent · HELSINKI
NAME IT
Apulaismyymäläpäällikkö Name IT Vantaa Jumbo
Permanent · VANTAA
JACK & JONES
Apulaismyymäläpäällikkö Jack & Jones Karisma
Permanent · LAHTI
JACK & JONES
Kesätöihin Myyjäksi Jack & Jones Iso Omena Espoo
Permanent · ESPOO
MASSIMO DUTTI
Sales Assistant Massimo Dutti, Helsinki, Part Time
Permanent · HELSINKI
ZALANDO
Senior Backend Engineer - Content Experiences
Permanent · HELSINKI
ZALANDO
(Senior) Data Engineer - Content Experiences
Permanent · HELSINKI
CALVIN KLEIN
Calvin Klein is Looking For a Stockroom Supervisor (Full Time) For Our Outlet Store, Helsinki
Permanent · HELSINKI
JACK & JONES
Myymäläpäällikkö Jack & Jones / Vero Moda Pietarsaari
Permanent · JAKOBSTAD
RITUALS
Assistant Store Manager - Helsinki - Kauppakeskus Itis
Permanent · HELSINKI
RITUALS
Sales Advisor - Helsinki - Kauppakeskus Itis
Permanent · HELSINKI
By
AFP-Relaxnews
Published
Mar 29, 2018
Reading time
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Is Zendaya the next big celebrity fashion influencer?

By
AFP-Relaxnews
Published
Mar 29, 2018

Celebrity fashion choices can often make or break a trend and offer a significant boost to fashion labels around the world. But who are the up-and-coming stars with the most fashion clout?


Zendaya - Photo: Boohoo.com



According to global fashion platform Lyst, a generation of young stars has been creating some serious impact for luxury and everyday brands since the start of 2018. The brand's "Young Fashion Influencers Report" has named and ranked what it believes to be the top five emerging young fashion influencers generating searches and sales across 12,000 online stores.

Topping the list is actress, singer and style icon Zendaya, who counts an Instagram following of 49.4 million people. The 21-year-old sparked a 43% increase in searches for ‘red tracksuit' in the 24 hours following her appearance at Michael Kors' New York Fashion Week show wearing just that outfit, while her new clothing collaboration with Boohoo has seen searches for the brand go up by 18%.

Fourteen-year-old actress Millie Bobby Brown, comes in at second place, with Lyst reporting that searches for the luxury brand Calvin Klein have been steadily increasing since the "Stranger Things" star's debut campaign for the label last year. Her red carpet appearance at this year's SAG Awards led to a 31% increase in searches for ‘pink calvin klein dress' the following day.

Singer Camila Cabello checks in at third place. The 21-year-old has an Instagram following of 18.1 million, and has been inspiring shoppers with her off-duty style. A Givenchy coat she wore during London fashion week sparked a 32% increase in searches for "tanned leather coats"' week on week, while a mustard yellow Topshop jumper she recently wore in Japan sold out online almost immediately.

Supermodel Kaia Gerber has dominated the fashion industry over the past few months, so it is no surprise to see her on the list, placed in fourth position. The 16-year-old daughter of Cindy Crawford may only boast 3.1 million Instagram followers, but her influence remains strong -- searches for Chrome Hearts increased 11% in February, a week after she was spotted wearing a hoodie by the brand in Milan, and after she rocked a pair of green tartan trousers in Paris last January, there were more than 1,000 searches for similar items.

Rounding out the list is actress Bella Thorne, whose choice to wear a Pamella Roland embroidered corset this month lead to a 15% week on week increase in searches for the brand. The 20-year-old also possibly drove up views of ‘red leather trousers' by 4% after wearing the garment in January.
 

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