Karlie Kloss stars in latest Swarovski ad campaign

Top model and Swarovski's brand ambassador Karlie Kloss stars in the latest version of the crystal specialist's 'Be Brilliant' ad campaign, lensed by Craig McDean. 'Be Brilliant' is a creative exploration of how Swarovski hopes to help women feel irresistible on any occasion.

In the pictures, Kloss is wearing items from the Sparkling Dance collection, such as the pendant necklace showcasing a sparkling stone floating inside a round metal cage in a crystal pavé.

The latest campaign is part of the brand's ongoing Mother's Day activity that has various dates in markets around the world.

Kloss took over from Miranda Kerr as the face fo the brand a year ago and this spring appeared in a commercial paying homage to Marilyn Monroe's famous Dimaonds Are A Girl's Best Friend song and dance from the movie Gentlemen Prefer Blondes. The commercial also included a tribute to Audrey Hepburn's opening scene in Breakfast at Tiffany's.

Additional reporting by Sandra Halliday